October 17-19, 2022

Columbus, Ohio

AGENDA

Monday, October 17, 2022

4:00 p.m. - 6:30 p.m.

 

Registration | Badge Pick-Up

 

6 p.m. - 7 p.m.

 

Welcome Reception

Tuesday, October 18, 2022

7 a.m. - 8 a.m.

 

Registration | Breakfast and Networking with Sponsors

 

7:45 a.m.

 

Featured Top 500 Companies

 

8 a.m.

 

TOP 500 LIVE 2022 Opens
Patrick O’Toole and Paul DeGrandis
Qualified Remodeler

 

8:05 a.m.

 

KEYNOTE: The business of college athletics and leadership lessons that apply to business.
Gene Smith, Director of Athletics
Ohio State University

 

8:40 a.m.

 

TOP 500 TALK: Immediate Scale—The Story of Audax Private Equity and Renovo. Big-name acquisitions, geographically dispersed, backed by top industry executives.
Jay Mitchell, Managing Partner, Audax Private Equity; Boston

 

9:05 a.m.

 

TOP 500 TALK: Leaf Home: From the Ground Up. How LeafFilter North ate its parent company and found its moment with its private-equity partner Gridiron Capital.
Chris Counahan, President, LeafFilter and Chief Sales Officer, Leaf Home

 

9:40 a.m.

 

TOP 500 TALK: A large independent home improvement firm stays independent. Berman explains the rationale and outlook.
Scott Berman, Owner
Florida Window & Door

 

10:10 a.m.

 

Energy Break with Sponsors

 

10:40 a.m.

 

PANEL DISCUSSION: Is the home improvement industry rollup unstopple? Or has it already stopped? How will the very big firms exert market power to take share?
Jay Mitchell, Audax Private Equity
Jeff Nutkis, Titan | Renuity
Chris Counahan, Leaf Home
Scott Berman, Florida Window & Door

 

11:20 a.m.

 

TOP 500 TALK: Testing. Investing. Resting. How to drive leads at an effective cost. A balanced mix of sources is the key.
Dawn Dewey, SVP Marketing
Dreamstyle | Renovo

 

12 p.m.

 

Lunch with Sponsors

 

1 p.m.

 

How to Take Your Sales Meetings and Coaching to the Next Level
Scott Siegal, Maggio Roofing
John Martindale, Brothers Home Services

 

1:30 p.m.

 

LEAD-GEN ALL STARS SHARE THEIR SECRETS
What’s Working Now. Four leading marketers representing Renovo, Leaf Home, and Titan-Renuity member companies deliver 10-minute segments on lead-gen trends.
Moderated Q&A follows.

Amy Zimmerman, CMO, Tundraland
Marci Katz, CMO, NEWPRO
Beth Biron, CMO, Reborn Cabinets
Jill Ferguson, CMO, MaxHome

 

2:30 p.m.

 

How to Write Advertising Copy for Maximum Lead Generation and SEO
Rich Harshaw, QR’s Marketing Matters Podcast

 

3 p.m.

 

Energy Break with Sponsors

 

3:30 p.m.

 

Data Driven: How to Make the Most of Your Increasingly Expensive Leads
Joe Talmon, Dave Yoho Associates

 

4:10 p.m.

 

BREAKOUTS
SALES: Scott Siegal, Maggio Roofing; John Martindale, Brothers Home Services
LEAD-GEN: All Stars In Depth: Beth Biron, Reborn Cabinets; Amy Zimmerman, Tundraland; Marci Katz, NEWPRO Home Solutions; Jill Ferguson, MaxHome; Dawn Dewey, Dreamstyle | Renovo
PROFITING: Brian Kaskavalcyian, gFour Marketing Group; Joe Talmon, Dave Yoho Associates

 

4:50 p.m.

 

PANEL DISCUSSION: Next Level Event, In-Store and Home Show Marketing
Tony Hoty, Tony Hoty Consulting
Jason Phillips, Phillips Home Improvements

 

5:20 p.m.

 

SALES LEADERSHIP KEYNOTE: “The Hero Sales Culture:” What kind of sales organization do you run? Do you have a primadonna sales culture? What is the culture of a successful sales organization?
Nathan Tebedo, The Contractor CoachPRO

 

6 p.m.

 

Networking Reception with Sponsors

Wednesday, October 19, 2022

7 a.m.

 

Registration | Breakfast and Networking with Sponsors

 

7:45 a.m.

 

Featured Top 500 Companies

 

8 a.m.

 

Day Two Opening
Patrick O’Toole

 

8:05 a.m.

 

Becoming a GOP: A Guardian of the Point
Most businesses are run by an owner. A few are run by a CEO. The difference between the two is key... and to be successful today, you don’t want to be either.

Rodney Webb, Rodney Web University

 

8:50 a.m.

 

TOP 500 TALK: Honing your business technology to boost client experience and achieve dramatic operational efficiency gains to grow profits and quickly scale-up.
Danny Fisher, Chief Technology Officer, West Shore Homes

 

9:40 a.m.

 

TOP 500 TALK: Event Marketing 201—How to Significantly Up Your Game
Tony Hoty, Window Depot of Cleveland and Tony Hoty Consulting

 

10:10 a.m.

 

Energy Break

 

10:40 a.m.

 

Start with the End Goal: How to plan the year ahead for guaranteed profit.
Brian Kaskavalcyian, The Wealthy Contractor

 

11:10 a.m.

 

BREAKOUTS
BUSINESS TECHNOLOGY PANEL: Danny Fisher, CTO of West Shore Home and Guests
CANVASSING AND EVENT MARKETING: Tony Hoty and Guests
SCALING UP YOUR BUSINESS: Jason Phillips, Brian Kaskavalciyan and Guest

 

11:45 a.m.

 

TOP 500 TALK: On Your Business, and In It: Taking your business to the next level through delegation and accountability.
Jason Phillips, CEO, Phillips Home Improvement, Dallas

 

12:15 p.m.

 

Lunch

 

1 p.m.

 

OWNER’S CAMP
Space limited.
TOP 500 attendees email your RSVP to Heidi Riedl at heidi@solabrands.com

Rodney Webb, Rodney Web University

 

1:50 p.m.

 

Energy Break

 

2 p.m.

 

OWNER’S CAMP
Space limited.
TOP 500 attendees email your RSVP to Heidi Riedl at heidi@solabrands.com

Rodney Webb, Rodney Web University

 

3 p.m.

 

TOP 500 LIVE 2022 Concludes